VC
Startups pitch VCs for funding. But in many ways, VCs pitch startups too. They need to be attractive so that the best founders are more likely to choose them over other funds and so secure the best possible deals. And that’s where PR for VCs can come in. New fund announcements, thought leadership, workshops for your portfolio companies and more – we got it covered.
Benefit from positioning your fund, gaining trust and awareness through PR
- Generate trust and awareness through consistent PR activity where your stakeholders are
- Become a source for journalists and contribute to breaking news with commentary and insight
- Leverage news and announcements to position your product and company
- Showcase depth of expertise and vision with thought leadership
- Work with a team experienced in the field
Clients past and present
Notable media placements
Our Clients
Startup Wise Guys
Originating as a small investment fund and startup education program in Tallinn in 2012, it has evolved into one of Europe’s leading accelerators. Despite being under-rated in early-stage startup support, our PR efforts successfully highlighted SWG’s accomplishments over the ten years. The outreach was several weeks long, with carefully coordinated pitching and interviews within our networks. Through several thought-provoking pieces and expert insights, we secured placements (all completely earned and laudatory) in major regional and international media outlets like TechCrunch – where we highlighted SWG team members in city surveys – reaffirming their expertise in the industry.
The Black Unicorn team quickly understood our unique identity and potential for PR as we underwent a European and later global expansion. They connected with ours really well. This combination of chemistry, sound processes and creative ideas led to a true force of nature and results that speak for themselves.
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What our clients are saying about us
The Black Unicorn team quickly understood our unique identity and potential for PR as we underwent a European and later global expansion. They connected with ours really well. This combination of chemistry, sound processes and creative ideas led to a true force of nature and results that speak for themselves.
“Working with Black Unicorn PR was like drinking HONEY. We got tons of sweet for MONEY. Joe, Agne, Mauro, JJ were professional, friendly, responsive, and sincere. A one-off project naturally turned into a relationship for the long run”
“It’s a pleasure to work with Black Unicorn PR. Their team helped Nordigen with huge long-term value. We are visible in the places that count with positive coverage and participating in relevant media conversations. They are an agency with a true startup mentality and you can see that in the way they work and communicate”
“Hiring Black Unicorn as our PR agency has been fruitful. I can definitely recommend BUPR to any start-up, because working with them makes you feel they are part of your in-house team.”
“The BUPR team has been more than just the standard agency; they’ve become our trusted partner for all things PR and thoughtful leadership content. BUPR’s outstanding PR work helped increase our visibility and establish Credolab as the thoughtful leader it is in alternative data and fintech”
“I have had the pleasure of working with them since 2020 and they have proven to be an integral part of our day-to-day activities. They are always one step ahead in the game and have greatly increased our name recognition. I can’t thank the BUPR team enough for all they have done and continue to do for us!”
“It was as seamless as it could get with the guys at Black Unicorn. There was an immediate click in communication style and work culture. I highly recommend BUPR for startups trying to get coverage in top tier publications. All results, no BS.”
Let's work together
We work with ambitious B2B startups and scaleups across Europe to help them gain trust, credibility, and exposure